In the current scenario, the virtual presence of an organization is as important as the physical presence. In fact at times, and in certain cases, the former takes over the latter. The importance and need for a virtual presence can be attributed to numerous factors. The foremost being the need to expand your clientage across borders and also to service your existing clients more effectively and quickly. With the increasing popularity of the internet, people prefer placing orders online and also contacting organizations through the net. So, in order to ensure that your existing clients are satisfied, it is now, more or less a necessity to offer services online.